|EC’s ‘return, refurbish and reuse’ approach aims to help preserve the environment and provides an incentive to customers by reducing the acquisition costs of a new projector. To participate, consumers and dealers can simply visit the ReTrade website and provide proof of an NEC projector purchase in the last three months. Once the details of the old and new projectors are registered, an instant trade-in quote will be provided and the customer receives an email with a free shipping label to send in the used product.
In line with NEC’s Green Vision, to minimise environmental impact over the entire product lifecycle, 85 per cent of the returned projectors in the ReTrade programme will be refurbished and returned to the market. This reduces material waste, disposal of hazardous substances and unnecessary resource consumption. The remaining projectors, which are unfit for reuse, will be professionally recycled.
‘Being the long-term global leader in projectors and an active participant in the protection of natural resources, NEC Display Solutions leads the way in environmental responsibility. We are committed to building a better world for future generations. Our unique ReTrade programme is the first in the industry that includes refurbishment and reuse of projectors of all models and brands’, said Klaus Auerboeck, Director Product Management Projectors at NEC Display Solutions Europe. ‘It's a win-win situation for us all. We give projectors a second life and our customers save money by trading-in used products. Together we preserve resources and create a sustainable environment.’
The NEC ReTrade programme is already available to customers in Austria, Belgium, France, Germany, Luxemburg, Netherlands and the United Kingdom and will be soon extended to other countries. For more information please visit the ReTrade website.